Our Story

Itri is a party wine. Inspired by family festivities in the small town of Cranston, Rhode Island, Also known as little Itri — An even smaller town in Italy. This is the wine for letting loose.

Itri is a wine made by misfits, for misfits. It’s for the queers, the punks, the dancers. Anyone just tryin to vibe. It’s’ the wine you pair with dinner, down through the night, and chug straight from the bottle when you’re dancing on a table top. It’s the wine you want on hand for a great time.

Itri is a juicy, jabby, lip-smacking middle finger to tradition, cultivated and bottled for new world revelry.

With a combined 70 years of experience, we love getting our hands dirty to bring you the best palate experience possible. In order to say, “FUCK TRADITION” you have to know tradition - and we do, like the back of our grape-stained hands.

THE TEAM

KENT HUMPHREY - Has been making award-winning wine for three decades. He’s birthed over 50 varietals and blends, from vine to glass. He’s a master in every sense of the word, and has walked the long road of tradition and knows it’s every loose stone. You can taste Kent’s love for the craft in every succulent sip.

CASEY O’BRIEN - Has set wine sales records that boggle the mind. He knows the market like an old lover, inside and out, passionately connecting drinkers and buyers with their individual needs and tastes. Speaking of tastes, his refined palate speaks to his intimate knowledge of every aspect of wine making, selling, pairing, cultivation and beyond. His forward thinking vision is the inspiration for Itri.

ADAM CROCE - Is best known for his work on the silver screen, but with Itri he combines a lifetime love of wine with a decades long career in art and marketing. Adam rounds out the expertise of Casey and Kent with an exuberant charm and joie de vivre. His goal is to bring that exuberance to every glass of Itri poured.